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Animated Explainer Video Production Companies

Animated Explainer Video Production Companies

What is the difference in cost of an explainer video and whiteboard

Explainer videos are those videos which can represent the ideas or business plans of a company or organization in a pictorial format. Over the time, explainer videos have become a convenient means for launching their product or services in the market. Explainer videos are gaining popularity because of their engaging nature and also because of the fact that the videos have greater capability to attract the audience as compared to textual format. Moreover, documentations are boring and the reader loses interest in knowing about the products or services when he looks at long documentations. So, here is where explainer videos have a plus point. The videos can keep hold of the audience easily and if made interesting, they can even strengthen the customer-company bond, thus giving permanent customers to the company. These also help in spreading positive vibes about the company in the market. Animated Explainer Video Production Companies

On a whole, explainer videos help in forming a positive impression about the company and its products or services. This is the reason why companies are so much concerned about the explainer videos and explainer videos gaining popularity these days. We can apply many interesting techniques like 2D, 2.5D or 3D animation techniques, stop motion etc. which can help to improve the quality of our video and make it pleasing to be viewed by the viewers.

Animated Explainer Video Production Companies

Animated Explainer Video Production Companies

But if the explainer videos can improve the reputation of their products or services, then why not all the companies succeed to reproduce the best explainer videos they can? I know many of you might have got my point. The reason is crystal clear, which is the amount of money they invest in the video making.


You can enhance your video but you need to invest a huge sum of money in order to improve its quality. Many budding firms or startups are not capable financially to invest their money in explainer videos and so they are not able to represent clearly the exact benefits of their products or services. Thus, the videos are costly but if you cut-short some graphics and animation styles from them, they could be cheaper.

Animated Explainer Video Production Companies

Now, how much to spend for an explainer video? Generally there is a great variation in the range of explainer video production cost. This lies between $350 and $35,000. This range is wide because many factors are influencing this range. These factors are:

  • The inclusion of high quality graphics will shoot the prices of an explainer video.
  • If you give your orders to an experienced crew, they will charge higher amount than fresh batches.
  • If your videos include some actors/actresses, this will further add up to the cost.

There comes a kind of technique which is used when a company wants to show simplicity on behalf of its product. This technique is called as whiteboard technique. Whiteboard technique is favoured when we are dealing with startups. Startups are the ones who are very serious about their first impression in public. So they want an optimum technique which should glitter the simplicity of their product or service. Whiteboard technique is the one which satisfies almost all the requirements of these startups, hence , startups take them as their first choice. Basically, this technique involves a sequential drawing of the objects and images, followed by text (wherever required) and providing a background voice support to whatever is depicted by the images. Sometimes, during our school or college life, we find some topics which we were not able to understand properly in the class. So, we simply search on youtube about that particular topic and we can get it very easily and all the concepts become clear within seconds. There videos are called tutorial videos, which are made by whiteboard technique. Hence whiteboard explainer video making technique is the best method of simply explaining something to its viewers in a simple, trustworthy and sequential way. These videos can be made in less amount of time and they are quite cheaper as well. The price of a whiteboard explainer video starts from INR 20,000. But if you want to do modifications in your video, the prices will vary accordingly.

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